When Citrix snapped up Share File last year, we wondered what would happen to the tech startup. Sharefile was a Raleigh based Duke alum's startup based around business data sharing. The legit version of sites like megaupload, Share File enables users to send each other large files - a nice compliment to Citrix's other collaboration products like GoTo Meeting. Like most technology companies in the area- Share File existed in the periphery of the city, hidden in a business park, neither participating in the urban fabric nor leveraging the networking and recruiting benefits of a downtown location.
Citrix on the other hand is doubling down on Raleigh and the downtown. The company announced earlier today that they would be adding 339 jobs in Raleigh and relocating their Raleigh offices downtown. Once seen as an asset, the suburban nature of Research Triangle Park has created a cultural void that works against companies best recruiting efforts for generation Y. Downtown's cheap real estate, well equipped convention center, cultural attractions and youthful appeal makes it a no brainer- the new work force prefers the urban experience and Citrix is one of the first brands from out of town to recognize this.
Right now Citrix is hiring for 12 positions in Raleigh, but we only expect this list to grow with the impending investment. With Red Hat on the way, years of effort on the part of citizens, politicians and arts groups are finally getting the economic validation they always promised.
Update: According to Bob Geary over at the Independent, it looks like Citrix may be repurposing one of the old warehouse buildings in the Warehouse District that was meant for Union Station. If this is the case, Geary speculates that it means that Union Station is dead in the water. So, the great news of Cintrix coming to downtown could mean bad news for future public transit plans in the area.