Carolina Hurricanes Have #1 Worst Sports Logo

August, 04, 2009 , by Jedidiah

Carolina Hurricanes Have #1 Worst Sports Logo
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The Men’s online magazine AskMen.com published its opinion on the Top 10 worst sports logos. Despite being named 2nd best sports franchise by ESPN, it looks like the Hurricanes have, to some, an appalling logo that looks like the motion of a flushing toilet.

The paragraph that follows is quite entertaining. Potty humor indeed.

No.1 - Carolina Hurricanes

When you flush a toilet in Australia, the water swirls in the opposite direction of how it spins in North American toilets. Does that mean if you wore a Carolina Hurricanes jersey while vacationing Down Under, you’d have to turn it inside out? The Canes logo has a startling resemblance to water spinning in a toilet bowl—and we hope that’s supposed to be a puck in the center. How, you might say, would the club better design a logo indicative of a hurricane? We’d suggest that if the club didn’t think a hurricane could be made into a catchy logo, it should consider another name. Either way, the stale Carolina logo is the worst in all of pro sports.

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  • gd
    08/04 12:09 PM

    I actually like the logo.

  • Amy G.
    08/04 12:12 PM

    I have to disagree here.  I really like the logo.

  • Jake
    08/04 12:17 PM

    I’m a fan of the logo; their line of reasoning is suspect, at best.

    That said, they didn’t even make one mention of the problem that most have with the logo—the puck is upside down.

  • dt
    08/04 12:30 PM

    Dumb logos aside, events of nature like hurricanes, tornadoes, green waves, etc.  are really stupid mascots in the first place.

  • Jason!
    08/04 02:46 PM

    I always wanted them to be the North Carolina Highway Barrels; to the point of writing a letter to the N&O back when the mascot was first announced (aren’t pigs the things you find floating in flooded areas after hurricanes?).

    And now we’ve got a barrel monster that’s light years cooler than stormy.  They should have listened!

  • Crystal
    08/04 06:48 PM

    I like the logo and the “backwards flush” thing is an urban legend.

    Guess they don’t have time to fact-check when trying to think up pithy reasons to bash a cool logo!

    http://www.snopes.com/science/coriolis.asp

  • Lisa Jeffries
    08/04 09:06 PM

    #1 reason this isn’t credible?? It’s a list from a random website called AskMen.com. Lame.

  • 150
    08/05 06:22 AM

    The logo was better when it was green and had a W and an H in it.  I’m sure Pucky would agree. 

    Teasing Raleighites aside, the Hurricanes logo isn’t great.  Good logos need to be simple but bold.  There’s just too much swirling and color change going on with the current logo.  Still, it’s far from the worst (looking in your direction, Buffaslug).

  • Aaron
    08/05 05:23 PM

    150, I think the Whalers logo was a really cool logo.

    I’m used to it, but probably because I’m a die-hard fan. Looking at it from the view point of someone who knows nothing about the ‘Canes, I guess it is sort odd-looking. But making a logo for a weather phenomenon can’t be very easy task. The alternate logo is awesome.

    I would much rather be the 2nd best sports franchise and have the worst logo than be the worst sports franchise with a cool logo. People care too much about what’s on the outside than the inside.

  • bobo
    08/07 11:24 PM

    I don’t think people understand what a hurricane icon looks like.  I guess they don’t have too many hurricanes in Canada?

  • Jess
    08/10 05:02 AM

    Barrel Monster mascot FTW!!!!!!

  • Samuel
    08/10 03:13 PM

    This is completely bogus. Anyone who knows anything about Hurricanes would really admire this logo. First of all, the color scheme is the same as the East Coast hurricane warning flags. Second of all, the outsides are “C’s” for Carolina. Third, the white part in the middle is the meterological symbol for a hurricane. Finally, all this is swirling around a hockey puck functioning as the eye of the storm. Any sort of research would have turned this up. Only the Vancouver Canucks have a logo with more symbolism behind it in the NHL. This list sucks.

  • 150
    08/11 08:59 AM

    Sorry Samuel, but research and symbolism don’t necesarily equate to a good logo.  I think everyone is well aware that the Hurricanes logo is a take on the meteorological hurricane logo, but that doesn’t mean it’s going to be good.  Take the Dallas Stars’ mooterus logo.  It was a constellation in the shape of a steer’s head.  Great symbolism, but that logo was beyond awful.

    Oh, and where’s the big symbolism in Vancouver’s stick-in-rink logo?  It’s a “C” for Canucks inside a hockey rink.  Nothing fabulous there.

  • scotty
    08/12 11:55 AM

    i always thought they hockey stick with the warning flags would be a good fall back, nice and subtle. btw, how’d the “maple leaf” get over looked?

  • Adam
    08/12 04:47 PM

    The thing that’s always bothered me about it is that it’s just badly drawn- the black swoosh in the center overlaps with the red block and has a jaggy sharp turn at its left side, for example. Looks like someone’s nephew put it together. The whole thing could be simplified and made to look much better with only a few minutes in a qualified designer’s hands.

  • ceadextBeep
    05/11 01:14 PM

    <a >.</a>,

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