Crowdfunding is a big part of the online small business culture of 2011. Individuals are able to make their small businesses work by asking for contributions from the public. Kickstarter is one of the largest crowdfunding sources on the web and local company, CityFabric, Inc. has launched a campaign to help fund their latest project.
Matt Tomasulo, a graduate of the College of Design at NC State, started CityFabric as a way to educate the public about density and urbanity and its relationship to design through the simplicity of figure-ground maps printed on t-shirts, tote bags and most recently, stretched canvases. We have been huge fans of CityFabric's work and Tomasulo needs your help to take his business beyond the city limits of Raleigh.
Currently, CityFabric has been printing maps of mostly Raleigh with a few European and US cities as well. That's where the Kickstarter project, Wear You Live, comes into play. CityFabric wants to expand to a total of 13 cities across the US. To do that, Tomasulo needs $13,000 in the next 45 days. So far, CityFabric has raised $2,800.
Backers to Kickstarter projects not only get the pleasure of supporting a grassroots company, but each level of sponsorship has a gift attached to it. With CityFabric, your rewards come in the form of their products, from shirts to pillows to pins to stickers. So head over to their Kickstarter page, watch the video and give a little cash. The shirts are great and the prints look fabulous on a wall.